Oakfield Electrical

The idea

Oakfield Electrical is an imagined one-van electrician working on homes and rental properties. Much of their time goes on calls that start with “how much is…” and end without enough information to answer. The website needed to look trustworthy, explain the work simply and collect the details needed to give a realistic price.

Who it’s for

• Homeowners planning a rewire, a new consumer unit or an EV charger.
• Landlords who need electrical safety checks and clear paperwork.
• People with a fault who want to know quickly if this electrician covers their area.

Design choices

• Big Shoulders, a tall condensed typeface, gives large, confident headlines that still fit on a small screen.
• Near-black with a single safety yellow keeps the site high contrast and easy to read outdoors, and ties to the trade without using clichés.
• Services are a simple grid with line icons drawn for this project, each with one sentence of plain explanation.
• A short “how it works” band answers the questions people have before they get in touch: will you quote, and what happens next?

Enquiry features

• Job types are large tap targets, so most enquiries start with one tap rather than typing.
• The postcode field checks the format and explains what a valid postcode looks like if it isn’t right.
• A coverage checker gives an instant answer, and encourages people outside the area to ask anyway rather than leave.
• Phone is required for this business because most jobs are arranged by call; email is optional and clearly marked.

The full page

Scroll through the whole homepage below, or open the working demo to try the navigation and form.

For a real business

A live version would need the electrician’s real registration and insurance details, actual coverage area, real job photos and a clear policy on call-out or quoting charges.